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Taking it to the mainstream

Over the past 30 years, in many parts of the world, there's been an explosion of interest in traditional music that's seen it cross over into the mainstream. In America it happened in the 60s, in Ireland in the 70s and continues to this day. In Scandinavia and much of Africa it happened more recently, and in some regions such as the north of England and Scotland we are seeing a second wave of young musicians bringing the music to a wider audience.

These ‘folk revivals’, and the mainstream interest that comes with them, have had a revitalising effect on old musical traditions, but many purists argue that what is gained in exposure, support and enthusiasm is counterbalanced by what is lost in authenticity.

The process of revival often involves musicians from outside mining traditional music for material they can commercialise. In its worst form, this has involved mainstream musicians appropriating the music of unpaid Indigenous musicians to make their millions.

Some famous examples:

In the case of Yothu Yindi, the tables have been turned. With the song Treaty, we see an example of Indigenous musicians appropriating Western musical sounds, song structures and technology to take their traditional culture to the masses.